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【原文标题】Facebook, already rich off online ads, gears up for mobile adverts
Last week, when Facebook filed its S-1 papers with the SEC – a necessary stepping stone to an IPO – it revealed that more than half its 845 million users access the social network via a mobile device. This is not especially good news for the company, which has thus far failed to capitalize on all that mobile traffic. Facebook runs quite-lucrative advertisements on its website, but has not fully implemented them into phone apps or its mobile site.
社交网站Facebook将在未来数周内针对移动设备推出移动广告服务,以在公司进行首次公开招股(IPO)之前获得新营收渠道。在Facebook上周提交的招股说明书中,该公司向潜在的投资人表明,在近公司8.5亿用户半数的用户群体当中,Facebook缺乏来自移动设备的“有意义的营收”。
【原文链接】http://www.csmonitor.com/Innovation/Horizons/2012/0206/Facebook-already-rich-off-online-ads-gears-up-for-mobile-adverts
【首页链接】http://www.csmonitor.com/
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